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BahHumbugFactor.com

PROJECT SCOPE: Website and e-blasts MY ROLE: Concept developer, writer, creative director, art director and graphic designer CREDITS: Digital developer: Ryan Buckley, Lewis Communications, Nashville; Digital Supervisor: Jeff Whitlock, Lewis Communications, Nashville AGENCY: Lewis Communications, Nashville

An interactive holiday party invitation asked people to calculate their "Bah Humbug Factor" and thus determine the recommended size of donation they should bring in lieu of a hostess gift. 85 party guests donated $1450 and over 500 pounds of food.

Visit the site to test your own BahHumbugFactor.